The sale only lasts until tonight!

By Susan Brickell
Updated January 08, 2020
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Known for her impeccable style—although Kate Middleton could honestly wear a paper bag and we'd all unapologetically follow suit—we were super excited to discover that the Duchess of Cambridge’s go-to athletic shoes are on major sale today for Amazon Prime Day. The sneakers are priced well below $100 (starting at $43, to be exact), so you can rock the same pair as the duchess for way less, knowing you’ll be in great company.

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Credit: Max Mumby/Indigo/Getty Images

If you remember, Middleton was first spotted in the New Balance Cruz V2 Fresh Foam Running Shoes (starting at $43, marked down from $100; when she traded in her designer dresses for a sportier look during a two-day tour of Northern Ireland earlier this year. The royal mama of three arrived at Windsor Park Stadium in Belfast wearing a stunning red coat dress, black tights, and lace-up booties—but then did a quick athleisure outfit change before taking to the field for a soccer game.

The Duchess of Cambridge pulled her hair into a ponytail and donned comfy pants, a lightweight navy puffer jacket over a white varsity sweater, and a pair of super cute indigo New Balance kicks to join in on a soccer practice with a group of young athletes.

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Being the queen of casual, Middleton loves a chic yet comfy sneaker, and her favorite athletic shoe is marked down up to 50% today! The New Balance sneakers are fashionable, comfortable, and functional, thanks to nubuck leather details, molded bootie construction, and plush foam cushioning. The bottom line: These shoes offer style and all-day comfort at an affordable price, whether you're working out, tethered to your desk, or running errands in the city.

We’ll reiterate: The Duchess' kicks are on sale right now on Amazon for Prime Day for up to half off. Snap up Middleton's New Balance sneakers before they're gone—because like everything she wears, they're guaranteed to sell out soon, and the sale only lasts until tonight!