Think Pink This October

Retail therapy that supports breast cancer research: Check! Do-good ideas that won't cost you a dime: We've got those, too!

Credit: Levi Brown/

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Breast Cancer Awareness

by Diana Cerqueira

Kudos to the Breast Cancer Awareness Campaign, co-founded by Estee Lauder Companies: 2012 marks its 20th anniversary, with over $35 million raised for research and more than 115 million pink ribbons distributed.

More power to the pink!

Next: Rock generous gems

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